RainedOut is a Highly-Targeted Demographic
• Sports-oriented individuals
• 76% are parents of youth athletes
• 60% female / 40% male
• RainedOut messages are highly anticipated and relevant because they are generated from the community, league or organization
• 44 million children between ages of 5-17 play youth sports
• In the U.S., people use mobile phones to: send text messages (67%); take pictures or video (57%); and use the Internet (43%) according to Pew Research (2011).
A Diverse Sports Reach Uses RainedOut
• Youth, Collegiate, and Adult League Sports throughout the U.S.
• YMCAs, Boy Scouts, and Regional/County/City Parks & Recreation
• Soccer, Football, Baseball, Softball, Lacrosse, Swimming, Hockey, Cheer, etc.
• Auto Speedways, Dragways, Dirt Tracks, and many more